Wednesday 19 February 2014

Semiotics

Asked to write a blog about semiotics, I’ll start with my very understanding of the topic. We all have a sense of symbols in the world from the moment we’re born. It’s a natural thing to assume as we grow, we communicate to each other through symbols and signs almost unconsciously. An example we can all relate to are the colours red, amber and green. 


https://www.auroragov.org/LivingHere/PublicSafety/TrafficSafety/


On a traffic light we know these colours stand for stop, get ready and go. It is a standard cultural understanding drilled into us as kids to stop and wait at red at a crossing to avoid danger. The same goes for sounds. We hear a police siren before we see it coming, and we know for sure it is a police vehicle of some sort.


It is important to know the context in which the sign is shown, for it could determine the meaning altogether. A thumbs up generally means as we know it that everything’s okay. However stick the thumbs up in a hitchhiker’s case and we know they are waiting to be offered a ride. We are all semioticians because we make these decisions without thinking about them.



http://www.signsalad.com/semiotics-explained/